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Photo credit: Andrew Pearson/ANU

Photo credit: Andrew Pearson/ANU

Seoul immersion for CBE students

31 March 2018

It is experience in the real world, by travelling to other countries, immersing yourself in different cultures and meeting new people that gives you the skills to flourish in a global world after completing university studies.

With the Asian Century in full swing, 23 high performing students from the ANU College of Business and Economics travelled to South Korea for 11 days in January to complete an intensive international study tour of Seoul as part of their undergraduate degrees.

The students toured Seoul as part of the CBE Global Business Immersion (3066) elective, which exposed students to South Korea’s complex business and political environment. South Korea was chosen as an interesting destination for students to witness first-hand the perceptions of those uncertainties, in terms of South Korean views and their own.

Korea University, the top-ranked university in Seoul, hosted a jam-packed calendar of experiences including academic lectures taught by resident professors, alongside corporate visits to industry leaders such as Samsung Electronics and Hyundai Motors, and cultural experiences involving K-Pop dancing, taekwondo and calligraphy.

The real world experience was valued by students as an opportunity to take their learning and academic knowledge into a global business environment.

Bachelor of Economics/Science student, Shannon Webeck reflects on the tour, “It is experience in the real world, by travelling to other countries, immersing yourself in different cultures and meeting new people that gives you the skills to flourish in a global world after completing university studies.”

The tour was led by Associate Professor Lin Cui, and Dr Ying-Yi Chih, from the ANU Research School of Management. Associate Professor Cui’s intentions behind the tour design was to emphasise the diversity and complexity of the business environment and the role of family business groups within that.

“Family business brands like Samsung and LG are very dominating in South Korea and globally competitive and the students endeavoured to understand what makes them so successful and if they can maintain that kind of success,” says Associate Professor Cui.

Aside from the busy schedule Associate Professor Cui and Korea University had devised, students found time to explore the city of Seoul.

“We experienced the Korean nightlife, explored cultural sites such as the former Imperial Palace and the DMZ, and ate masses of Korean food (including chicken feet and fish brains)” says Henry Christian, Bachelor of Commerce/International Security Studies.

Associate Professor Vinh Lu, Director of Engaged Learning at CBE, attributes the success of the program to the expertise and leadership of course convenor, Associate Professor Lin Cui as well as the tremendous support from Korea University and other mobility partners.

“Through the funding from the Department of Foreign Affairs and Trade through the New Colombo Plan scheme, the hard work of CBE mobility colleagues, and the enthusiasm and enduring desire to learn from our wonderful student cohort, the students had an invaluable opportunity in Seoul. I congratulate all of the students on their well-rounded learning experience in South Korea,” he said.

20 of the students received New Colombo Plan (NCP) Mobility Program grants to support their South Korea visit. The NCP program is an initiative of the Department of Foreign Affairs and Trade, equipping Australian students with Asian literacy, across language, cultural exchange or business practice.

The next Global Business Immersion tour will take up to 26 students to Dubai for a 10 day study tour in January 2019. As Dubai prepares to host the World Expo in 2020, this is an exciting time to experience a city that has transformed itself from a small fishing village to a major global hub of industry and trade.

Bachelor of Accounting/Finance  student Rhiannon Young encourages every CBE student to apply for upcoming Global Business Immersion tours.

“It is a truly worthwhile experience that is both culturally and academically enriching. Whilst challenging, it’s a great way to gain a more global approach to topics studied at the ANU,” she says.

Interested students should keep an eye on the Global Business Immersion page for information on upcoming study tours to Dubai and Vietnam.

Global Business Immersion tours

Applications open for Global Business Immersion - Dubai 2019

Updated:   30 August 2018 / Responsible Officer:  CBE Communications and Outreach / Page Contact:  College Web Team